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DIGITAL MARKETING – PPC EXECUTIVE
DIGITAL MARKETING – PPC EXECUTIVE • Mohali | Experience 2+ Years | Work From Office | Notice Period: 0-15 Days
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Role And Responsibilities
Develop, execute, and optimize digital advertising campaigns across various platforms.
Conduct keyword research and analysis to identify target keywords for PPC campaigns.
Create and manage PPC campaigns on platforms like Google Ads and Bing Ads.
Set budgets, bidding strategies, and monitor campaign performance metrics.
Test and refine ad copy, landing pages, and targeting options for improved performance.
Collaborate with web development team to optimize landing pages.
Track, measure, and analyze campaign performance using tools like Google Analytics.
Generate regular reports on key performance indicators (KPIs) for clients.
Stay updated with industry trends, PPC best practices, and new tools/platforms.
Strong analytical skills, attention to detail, and ability to manage multiple campaigns
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